[Skip to main content](#main-content) [OpenNash Jobs](https://jobs.opennash.com/) [Hiring report](/reports/hiring/) · [All DBS jobs](https://jobs.opennash.com/companies/dbs/) · [Search jobs](/search/) DBS · Singapore - Central # SVP, Consumer Banking Singapore Business Marketing Lead, Group Marketing & Communications Singapore - Central Manager or lead Finance & Accounting Listed on DBS’s official careers site. Listed as of October 18, 2026. Check that it is still open and apply there. [Apply on DBS’s careers site →](https://dbs.wd3.myworkdayjobs.com/DBS_Careers/job/Singapore---Central/Senior-Vice-President--Group-Marketing---Communications---CBG-Singapore-Business-Marketing_WD87246) [OpenNash Jobs](https://jobs.opennash.com/) / [DBS](https://jobs.opennash.com/companies/dbs/) / SVP, Consumer Banking Singapore Business Marketing Lead, Group Marketing & Communications ## Job description Business Function Group Marketing & Communications is responsible for building, protecting, and enhancing the DBS brand in an increasingly commoditised banking industry. Working closely with all units within the DBS Group, we create and execute integrated strategies that focus on communications especially digital communications, marketing, and research to differentiate - and elevate - our brand from the rest of the competition. ### Job Purpose This role sits within Group Marketing & Communication - CBG Singapore Business Marketing and is responsible for developing and executing integrated marketing strategies across CBG Singapore’s product and segment portfolios. The role partners closely with business, segment and Martech teams to drive customer growth, engagement and business outcomes, while ensuring effective marketing planning, resource allocation, stakeholder management and governance. ### Responsibilities Partner senior business stakeholders to develop and execute marketing strategies that support business objectives and customer outcomes. Lead marketing planning, prioritisation and delivery across retail wealth, banking and customer segment initiatives. Manage marketing budgets and resource allocation to maximise marketing effectiveness and business impact. Drive integrated customer acquisition, engagement, retention and cross-sell programmes across owned, paid and partner channels. Work closely with Product, Segment, Martech teams to deliver effective, customer-centric marketing campaigns and communications. Lead relationships with agency partners to ensure quality delivery, innovation and cost effectiveness. Ensure compliance with internal policies, marketing governance standards and regulatory requirements. Monitor and evaluate campaign performance, leveraging customer insights and analytics to optimise marketing outcomes. Lead, coach and develop a high-performing marketing team. ### Requirements Degree-qualified with 12+ years' experience in marketing, business marketing or related commercial leadership roles. Strong understanding of consumer banking and financial services. Proven experience partnering senior stakeholders and managing complex portfolios. Demonstrated ability to develop and execute integrated marketing strategies that drive measurable business outcomes. Strong commercial acumen, stakeholder management and leadership capabilities. Experience operating within a highly regulated environment. Excellent communication, influencing and presentation skills. ### Location DBS Asia Central Job: Marketing and Communications Schedule: Regular Employee Status: Full time ## At a glance - Posted by the employer: Not stated - First seen by OpenNash: Oct 11, 2026 - Last checked: Oct 18, 2026 - Listed for: 7 days - Location: Singapore - Central[Apply on DBS’s careers site →](https://dbs.wd3.myworkdayjobs.com/DBS_Careers/job/Singapore---Central/Senior-Vice-President--Group-Marketing---Communications---CBG-Singapore-Business-Marketing_WD87246) ## More jobs at DBS ### [AVP, AI Engineer, Global Financial Market Technology, Group Technology](https://jobs.opennash.com/companies/dbs/jobs/0cab98814b92babd46a9/) Singapore - Central ### [AVP, Engagement Lead, Deposits & Transactional Payments, Consumer Banking Group](https://jobs.opennash.com/companies/dbs/jobs/5780c2980cbccfb66f8b/) Singapore - Central ### [AVP, FI Sales Solutioning & Bid Management Manager, Global Transactions Service, Institutional Banking Group](https://jobs.opennash.com/companies/dbs/jobs/0cb4c07e22825d26ac2a/) Singapore - Central ### [AVP, Front Office Onboarding Specialist, Private Banking, Consumer Banking Group](https://jobs.opennash.com/companies/dbs/jobs/a2646062ee2dd9d9cf46/) Singapore - Central ### [AVP, ISC Dealer Team Lead (Night Shift), Investment Service Centre, Consumer Banking Group](https://jobs.opennash.com/companies/dbs/jobs/2e2f516891f0a48e781f/) Singapore - Central ## Similar jobs at other companies ### [SVP, International Personal Banking Advisory Head](https://jobs.opennash.com/companies/citigroup/jobs/2b55cdec3c4ea4568307/) Citigroup · Kowloon Hong Kong ### [Relationship Manager (Singapore Market) - Global Private Banking](https://jobs.opennash.com/companies/hsbc-holdings/jobs/358e2a8e5131a68fc1f3/) HSBC Holdings · Singapore ### [SVP, CDD Approval, Business Banking - Hang Seng Bank (HK)](https://jobs.opennash.com/companies/hsbc-holdings/jobs/2c631798cef16512fd56/) HSBC Holdings · Mongkok, Kowloon, Hong Kong ### [Transaction Banking – Regional Payment & Liquidity Sales (VP) – Hong Kong /Singapore](https://jobs.opennash.com/companies/citigroup/jobs/d24e59d7d6d56ae66195/) Citigroup ### [Daily Banking Specialist - International Consumer Banking Manila](https://jobs.opennash.com/companies/jpmorganchase/jobs/e33b93101ee9589031d5/) JPMorganChase · Metro Manila, National Capital Region, Philippines [Finance & Accounting jobs](/functions/finance-accounting/) OpenNash lists jobs from employers’ own careers sites and does not handle applications. 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