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Continental · Yang Pu Qu, Shang Hai Shi, China

# CN_Head of Sales Tires Replacement China

Yang Pu Qu, Shang Hai Shi, China Full-time Sales 

Listed on Continental’s official careers site. Posted July 3, 2026. Check that it is still open and apply there.
[Apply on Continental’s careers site →](https://jobs.smartrecruiters.com/Continental/744000135644641-cn-head-of-sales-tires-replacement-china)

[OpenNash Jobs](https://jobs.opennash.com/) / [Continental](https://jobs.opennash.com/companies/continental/) / CN_Head of Sales Tires Replacement China

## Job description

Manager of all sales and customer contacts for Continental group Tires in China. Responsible for developing and implementing market entry strategy, whilst continuously reviewing and updating strategy based on market developments and profitable business growth.

### Strategy & Sales
- Develop national sales strategy and supporting channel strategies
- Create yearly sales budget plan and monitor replacement market trends, opportunities and key segments
- Build and maintain a reliable distribution network with distributors, retailers and key customers
- Develop individual business plans with customers aligned to company strategy
- Evaluate existing and potential customers to strengthen the distribution network Performance & Reporting Cooperate with Market Demand Management and Controlling on monthly forecast processes
- Monitor customer performance against agreed targets and issue early warnings for underperformance
- Take corrective actions to improve forecast accuracy and target achievement

### Marketing & Products
- Collaborate with marketing on pricing optimization
- Provide input to Product Management and monitor competitor product performance
- Support product performance monitoring and consumer satisfaction improvements Team Leadership
- Build, train and lead a national sales team across all relevant channels and territories in China
- Support team development in accordance with Continental HR guidelines

## Qualifications

### University degree in Marketing, or Economy
- 10 years of experience in sales related functions in automotive industry, with proven career record in multi-channel sales, or marketing & sales
- 5 years of involvement in the strategic planning process Exposure to large scale, long-term projects, ideally with budget responsibility
- 3 years in executive management function with involvement into strategy and budget planning process in a multinational company. 5 years of leadership experience in an international company.

Fluent in Mandarin Chinese is a must, can use English as working language

## At a glance
- Posted by the employer: Jul 3, 2026
- First seen by OpenNash: Oct 12, 2026
- Last checked: Oct 19, 2026
- Listed for: 108 days
- Location: Yang Pu Qu, Shang Hai Shi, China
- Employment type: Full-time[Apply on Continental’s careers site →](https://jobs.smartrecruiters.com/Continental/744000135644641-cn-head-of-sales-tires-replacement-china)

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