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Continental

# Marketing Manager

Santiago de Querétaro, Qro., Mexico Full-time Manager or lead Marketing 

Listed on Continental’s official careers site. Posted June 25, 2026. Check that it is still open and apply there.
[Apply on Continental’s careers site →](https://jobs.smartrecruiters.com/Continental/744000134286690-marketing-manager)

[OpenNash Jobs](https://jobs.opennash.com/) / [Continental](https://jobs.opennash.com/companies/continental/) / Marketing Manager

## Job description

### Key Responsibilities
- Develop and execute comprehensive marketing strategies that drive brand awareness and directly support organizational business objectives
- Lead the marketing department with accountability for team performance, strategic direction, and resource optimization
- Conduct rigorous market analysis, including demand assessment and competitive intelligence, to inform strategic decision-making
- Establish and manage marketing budgets with full accountability for expenditures, ROI analysis, and profit-loss projections
- Collaborate with the sales department to develop evidence-based pricing strategies that maximize profitability and market share while maintaining customer satisfaction
- Direct the development and execution of integrated advertising campaigns and promotional initiatives
- Establish and maintain brand positioning and awareness across all marketing channels
- Oversee social media and content marketing strategy to ensure consistent brand messaging and audience engagement
- Identify and qualify potential customer segments to support lead generation and sales pipeline development
- Coordinate all marketing projects from conception through completion, ensuring alignment with organizational goals
- Manage the planning and execution of company conferences, trade shows, and strategic events
- Develop comprehensive product and service offerings documentation for internal and external stakeholders

## Qualifications

Bachelor´s degree in Marketing or related Fluent level of English At least 7 years of experience in Sales / Marketing Previous experience managing teams Desirable experience in Retail, Communication, Branding or related.

## At a glance
- Posted by the employer: Jun 25, 2026
- First seen by OpenNash: Oct 12, 2026
- Last checked: Oct 19, 2026
- Listed for: 116 days
- Location: Santiago de Querétaro, Qro., Mexico
- Employment type: Full-time[Apply on Continental’s careers site →](https://jobs.smartrecruiters.com/Continental/744000134286690-marketing-manager)

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