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China Resources Land · 济南市, 山东, 中国

# 百匠新人-市场与客户研究岗(开发-济南)

济南市, 山东, 中国 

Listed on China Resources Land’s official careers site. Listed as of October 20, 2026. Check that it is still open and apply there.
[Apply on China Resources Land’s careers site →](https://app.mokahr.com/campus-recruitment/crland/168540?locale=zh-CN#/job/58c47581-2bed-445f-acfa-a278715f8c5e)

[OpenNash Jobs](https://jobs.opennash.com/) / [China Resources Land](https://jobs.opennash.com/companies/china-resources-land/) / 百匠新人-市场与客户研究岗(开发-济南)

## Job description

### 岗位职责
- 负责区域房地产市场动态监测，跟踪政策、行情、供需、价格、去化等数据，定期输出市场月报、季报；
- 开展竞品项目深度调研，分析竞品产品、定价、渠道、推广、客群策略，形成竞品分析报告；
- 负责项目客群研究，开展客户访谈、问卷调研、到访成交复盘，梳理客户特征、置业动机、痛点偏好；
- 搭建项目客群画像，输出产品适配、户型配比、景观配套、装修标准等优化建议，支撑前期定位；
- 跟踪项目营销全周期数据，分析到访、认筹、成交、流失原因，提出营销、定价、推货优化建议；
- 建立市场、竞品、客户数据库，持续更新、沉淀数据模型，保障数据准确、可复用；
- 完成项目投后复盘、市场专题研究，配合投资、产品、营销、管理层决策输出研究成果。

### 任职要求

1、2027届硕士及以上学历，市场营销、房地产、统计、经管类相关专业； 2、擅长数据整理、逻辑分析、PPT 报告输出，具备独立完成调研与报告撰写能力。 3、思维清晰、洞察力强，沟通协作良好，抗压性强，工作主动细致。 4、英语四级以上水平； 5、熟练掌握WORD、EXCEL、POWERPOINT等办公软件、CAD绘图软件及Project软件。

## At a glance
- Posted by the employer: Not stated
- First seen by OpenNash: Oct 13, 2026
- Last checked: Oct 20, 2026
- Listed for: 7 days
- Location: 济南市, 山东, 中国[Apply on China Resources Land’s careers site →](https://app.mokahr.com/campus-recruitment/crland/168540?locale=zh-CN#/job/58c47581-2bed-445f-acfa-a278715f8c5e)

## More jobs at China Resources Land

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### [万象生-客关岗（商业-济南)](https://jobs.opennash.com/companies/china-resources-land/jobs/29cfd4d78a7c738f20f5/)

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### [万象生-招商岗（商业-济南)](https://jobs.opennash.com/companies/china-resources-land/jobs/fc5f335f0048d9176e7b/)

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### [万象生-推广岗（商业-济南)](https://jobs.opennash.com/companies/china-resources-land/jobs/7703ab9b20bfd7c39ede/)

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### [万象生-物业岗（商业-济南）](https://jobs.opennash.com/companies/china-resources-land/jobs/aeca9c2f20550eff5262/)

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Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

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