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Chery Automobile · 上海市

# 公关传播经理/高级经理

上海市 

Listed on Chery Automobile’s official careers site. Posted November 20, 2024. Check that it is still open and apply there.
[Apply on Chery Automobile’s careers site →](https://chery.zhiye.com/social/detail?jobAdId=6a823529-8923-4734-b28d-e841987e2951)

[OpenNash Jobs](https://jobs.opennash.com/) / [Chery Automobile](https://jobs.opennash.com/companies/chery-automobile/) / 公关传播经理/高级经理

## Job description
- 制定品牌年度公关传播策略与执行规划；
- 策划并执行大型传播事件（如新车发布会、技术开放日、车主故事等），提升品牌声量。
- 建立品牌声誉管理体系，预判和应对行业舆论风险，维护品牌形象；
- 主导核心媒体关系、各行业行业机构关系，包括专访、行业论坛、专题合作、内容种草等；
- 建立7×24小时舆情监测及快速响应机制，针对产品质量、用户投诉等潜在危机制定预案；
- 统筹公关内容生产（新闻稿、CEO发言稿、深度行业分析等），确保信息准确且符合品牌调性。
- 本科以上学历，5-10年+公关传播经验，有新能源汽车或科技行业背景优先；
- 完整操盘过豪华品牌公关项目； 2. 拥有汽车、科技领域核心媒体及KOL资源，能高效推动传播落地；
- 熟悉舆情监测工具，具备快速决策和应变能力。

### 优先考虑
- 有从0到1汽车品牌经验或高端新能源品牌经验；
- 英语流利，具备国际化品牌传播经验。

## At a glance
- Posted by the employer: Nov 20, 2024
- First seen by OpenNash: Oct 13, 2026
- Last checked: Oct 20, 2026
- Listed for: Over a year
- Location: 上海市[Apply on Chery Automobile’s careers site →](https://chery.zhiye.com/social/detail?jobAdId=6a823529-8923-4734-b28d-e841987e2951)

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