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Chery Automobile · 上海市

# 产品研究与企划经理/高级经理

上海市 

Listed on Chery Automobile’s official careers site. Posted April 3, 2025. Check that it is still open and apply there.
[Apply on Chery Automobile’s careers site →](https://chery.zhiye.com/social/detail?jobAdId=f0296d0f-c1d8-411c-b77f-199bdb8cc1c0)

[OpenNash Jobs](https://jobs.opennash.com/) / [Chery Automobile](https://jobs.opennash.com/companies/chery-automobile/) / 产品研究与企划经理/高级经理

## Job description
- 制定3-5年产品规划，明确各细分市场产品布局；
- 深度洞察新能源市场趋势（政策、技术、竞争格局）；
- 开展用户需求研究（定量+定性），识别产品创新机会点；
- 建立竞品监测体系；
- 主导新车型产品定义，制定产品全生命周期管理策略（含年度改款、OTA升级规划）；
- 与项目团队协同推进产品开发落地，与营销团队制定产品传播策略。
- 本科以上学历，5-8年+汽车行业产品规划经验，完整主导过1-3款以上新能源车型开发
- 出色的市场洞察与用户需求分析能力
- 强大的商业敏感度与数据分析能力

### 优秀的跨部门协调与项目管理能力 优先考虑
- 有新势力车企产品规划经验

## At a glance
- Posted by the employer: Apr 3, 2025
- First seen by OpenNash: Oct 13, 2026
- Last checked: Oct 20, 2026
- Listed for: Over a year
- Location: 上海市[Apply on Chery Automobile’s careers site →](https://chery.zhiye.com/social/detail?jobAdId=f0296d0f-c1d8-411c-b77f-199bdb8cc1c0)

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