[Skip to main content](#main-content) [OpenNash Jobs](https://jobs.opennash.com/) [Hiring report](/reports/hiring/) · [All Adidas jobs](https://jobs.opennash.com/companies/adidas/) · [Search jobs](/search/) Adidas · Ho Chi Minh City, VN # Assistant Manager, Franchise Ho Chi Minh City, VN Manager or lead Administrative Listed on Adidas’s official careers site. Posted October 13, 2026. Check that it is still open and apply there. [Apply on Adidas’s careers site →](https://jobs.adidas-group.com/job/Ho-Chi-Minh-City-Assistant-Manager%2C-Franchise-65/1446476533/) [OpenNash Jobs](https://jobs.opennash.com/) / [Adidas](https://jobs.opennash.com/companies/adidas/) / Assistant Manager, Franchise ## Job description ### PURPOSE/MISSION To achieve profitable and sustainable market growth for Key Account in VIetnam, while aligning with adidas brand image & strategy and ensuring target achievement ACCOUNTABILITIES: (To be performed in alignment with global and regional guidelines) ### Functional - To establish strong relationship with franchise customer’s decision makers to increase sales opportunities and brand presence. To work with key decision makers to explore new store opportunities in Vietnam. To effectively apply sales strategies, policies and best practices the Franchise Sales business. Allocate resources, negotiate, implementation and tracking of action plans to achieve set annual net sales target. Ensure proper representation and in-store execution To pursue additional business opportunities and apply a strategic mid-long term approach Manage all interfaces: By frequently address the requirements across functions By proactively coordinate/ facilitate meetings with other functions and accounts To develop the franchise account strategies: To ensure quarterly updates of strategic franchise account initiatives To present strategic initiatives for local management team To establish regular franchise visit schedule To sell-in and agree on sell-through support Proactively lead the alignment of the sell in/ out process across internal functions By proactively facilitate meeting/business reviews with designated operations team and Customer Service To conduct and share sell through information from account ### People - To make the right hire To set objectives, targets, guidelines, coach, and build stronger, the team’s capabilities. To develop both functional and interpersonal skill of direct report to maximize their individual potential. To build close collaboration between teams and all other interfaces. Ensure cross functional alignment ### Controlling - To measure progress on franchisee’s KPIs To monitor and report the market trends and competitors in the area To provide realistic business plans and forecasts that is aligned with the company’s longer range plan. ### GROUP COMPETENCIES - Influence Others Result Orientation Manage & Develop People Manage Business Process & Project Provide Framework for Performance FUNCTIONAL COMPETENCIES: Net Sales and standard margin (actual vs. target) for Franchise Accounts Cost center- Budget compliance DSO of Franchise Accounts vs. target - Sell through target CSS rating PROFESSIONAL BACKGROUND/EXPERIENCE: Functional: Preferably - 3 years in Sales or Franchise Management Industry: Apparel/ fashion Retail or FMCG Leadership: Excellent leadership skills Exposure: Sports, marketing, account management ### EDUCATION University degree in Business with Marketing and Sales focus IT: Outlook: Basic Word: Advanced Excel: Advanced Powerpoint: Advanced ## At a glance - Posted by the employer: Oct 13, 2026 - First seen by OpenNash: Oct 18, 2026 - Last checked: Oct 18, 2026 - Listed for: 5 days - Location: Ho Chi Minh City, VN[Apply on Adidas’s careers site →](https://jobs.adidas-group.com/job/Ho-Chi-Minh-City-Assistant-Manager%2C-Franchise-65/1446476533/) ## More jobs at Adidas ### [Assistant Manager, Digital Consumer Experience, SEA (Contract)](https://jobs.opennash.com/companies/adidas/jobs/506cd2913ded450c4628/) Ho Chi Minh City, VN ### [Assistant Manager, Digital Platform Operations - Vietnam](https://jobs.opennash.com/companies/adidas/jobs/a1bc10469ebf5258303f/) Ho Chi Minh City, VN ### [Designer & Product Manager - SEA Projects Creation](https://jobs.opennash.com/companies/adidas/jobs/69523bd5a52517e35fda/) Ho Chi Minh City, VN ### [Director, Sourcing Operations Footwear - VN (OA2)](https://jobs.opennash.com/companies/adidas/jobs/db0bcdb9a5a1f29026ac/) Ho Chi Minh City, VN ### [Manager, Apparels Product Creation (CCV)](https://jobs.opennash.com/companies/adidas/jobs/fd3e4721d499ec5ce346/) Ho Chi Minh City, VN ## Similar jobs at other companies ### [Reservations Agent - Franchise](https://jobs.opennash.com/companies/hilton-worldwide-holdings/jobs/74ac635d30dd9aeb359d/) Hilton Worldwide Holdings · Dubai, United Arab Emirates ### [Souschef - Franchise](https://jobs.opennash.com/companies/hilton-worldwide-holdings/jobs/b984e2420de340b2f359/) Hilton Worldwide Holdings · Heidelberg, Baden-Wuerttemberg, Germany ### [Account Manager, Franchise Finance](https://jobs.opennash.com/companies/national-bank-of-canada/jobs/93294cc1b8349f363e20/) National Bank of Canada ### [Franchise Consultant](https://jobs.opennash.com/companies/michelin-group/jobs/d04105abd36ab35a6deb/) Michelin Group ### [Biostatistics Franchise Lead](https://jobs.opennash.com/companies/sanofi/jobs/8c6571161e73f5f8fa44/) Sanofi OpenNash lists jobs from employers’ own careers sites and does not handle applications. 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